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Articles May-June 2021

Pursuing the Pro Audio Trail

In conversation with Caroline Moss and Sue Gould

PT got in touch with the Pro AVL Asia magazine core team of Editor - Caroline Moss and Sales Director - Sue Gould, who between them boast of over three decades of experience in the pro audio industry..... read more

NJSM Marks a Milestone in the Business of Sound

From Rental Company to manufacturer and innovator, Nixon Johnny has guided and grown NJSM from a two-person company to a fifty-person company, continuing to expand into virtual events with NJSM Virtual Studio..... read more

Tech Savvy Environment for T-Systems

Eyte Technologies installs high-tech AV Solution at T-System’s Experience Center facilitating brand value and delivering superior customer experience..... read more

Conversations with SudeepAudio

Sudeep Audio, one of India’s first pro audio web store selling studio software and equipment online commenced its YouTube Channel, ConverSAtions, in 2011 to share the journey of Indian Sound Engineers..... read more


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Sound Frame Equips Lord of the Drinks Kolkata with JBL Professional Networked Audio System



Lord of the Drinks’ Kolkata, outfitted with a complete HARMAN Professional audio system by Sound Frame


Sound Frame has outfitted Lord of the Drinks’ Kolkata with a complete HARMAN Professional audio system to provide exceptional audio quality and coverage for patrons.

With 12 outlets across India, Lord of the Drinks is one of the most highly rated nightclubs in the Country. Located in the South City Mall, Lord of the Drinks Kolkata is a new fine dining lounge and bar that becomes a high-energy nightclub in the evenings. With ceilings stretching over 24 feet above its patrons, it’s the tallest bar in Kolkata. Lord of the Drinks hired Sound Frame to install a state-of-the-art sound system that wouldn’t distract from the aesthetics of the elegant design.

It was imperative that Sound Frame worked around the height of the space as well as an elevated DJ booth and bar seating. They also had to ensure that the sound system would not obstruct important decorative elements on the walls, a request from the designer of the space. To accomplish this, Sound Frame worked within the space restrictions and negotiated with the Lord of the Drinks’ designer to situate the sound system. They were able to carve out space in the smoke lounge for the main front of house subwoofers and loudspeakers were set in place via a steel-rope suspension method rather than traditional wall mounts.


Four AM7215/95 loudspeakers provide even, balanced coverage throughout the main dining area. Two ASB6128 subwoofers provide additional low-end support for powerful bass. Two EON615/230 PA speakers were selected for their portable size and Bluetooth control


“The client requested a versatile solution that could deliver superior sound through the venue,” said Milind Raorane, Electro-Acoustic Design Consultant, Sound Frame. “The JBL Professional networked audio system we installed ensures class-leading tonal quality, power response and sustainability. This dynamic setup provides the clarity and volume required in full-house scenarios.”

Sound Frame installed four AM7215/95 loudspeakers to provide even, balanced coverage throughout the main dining area. Two ASB6128 subwoofers provide additional low-end support for powerful bass. Two EON615/230 PA speakers were selected for their portable size and Bluetooth control. A Crown-DCI Amplification system consisting of two GDCI4X1250N-U-IN power amplifiers and one GDCI2X2400N-U-IN DriveCore series amplifier, chosen for their versatility and compact size, was also installed. These were tuned with a BSS-BLU100 DSP 12x8 signal processor with BLU link and a DBX260V Drive Rack loudspeaker management system.

“We were initially going to have another solution,” said Amit Bajoria, Owner, Lord of the Drinks Kolkata. “However, we then met the team from HARMAN Professional Solutions who suggested the new JBL Professional AE Series speakers, which we ultimately chose. I am very happy with the sound system and its performance. We get loud and clear output from the speakers, and the subwoofers are amazing."

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