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Articles May-June 2023

Lolllapalooza India: Time To Be Great New!

Viraf Pocha, Director, Landmark Productions, breaks down the intricate audio, video, and lighting deployment by several big names in the pro sound, audiovisual, and lighting industry that made Lollapalooza a massive hit with the visitors. read more

Articles May-June 2023

Cover Story: Inside Nita Mukesh Ambani Cultural Centre New!

PALM Technology sheds more 'light' on the pro lighting technology that adds an exceptional luminance to every inch of The Grand Theatre. IES, spearheaded by Rasesh Parekh, illuminates the venue with lights that spell resplendence. read more

Articles Mar-Apr 2023

Martin's New RGBW Light Engine Propults Compact, Brighter Wash Light Series New!

Mark Mercer-Buss, Martin Global Product Line Manager of Entertainment Lighting, delves deep into how the Martin ELP PAR/ELP PAR IP and Martin ERA 150 Wash Lights elevate the Martin Lighting portfolio. read more

Articles Mar-Apr 2023

Patna's Auditorium Gets New Audio System From SOUNDXPERTS New!

Punjab-based SOUNDXPERTS delivered a complete turnkey solution for Patna Women's College auditorium, including pro audio, video, lighting, control, acoustics, seating, and flooring. Sun Infonet supplied leading brands for prestigious project execution. read more

Articles Mar-Apr 2023

AV-ICN 2023 Show Preview: Strong Sentiment for AV-ICN to Establish New!

The AV-ICN Expo 2023 is a stand-alone Expo in Hall 2 at Bombay Exhibition Centre, Nesco, Mumbai. The AV-ICN Show Preview offers a sneak peek at audiovisual products, technologies, and innovations on display at the show floor this year. read more

Articles Mar-Apr 2023

CAVS, Ahmedabad Elevates INDIAN AV EDUCATION Landscape To New Heights New!

The third edition of CAVS proved once again that when it comes to carving a niche in fields such as audiovisual and integration networking, the sky is the limit. read more

Articles Mar-Apr 2023

Are Global Integrators Reshaping the INDIAN AV INDUSTRY? New!

Global integrators establishing in India are sourcing highly experienced AV professionals from Indian system integrators and AV consultancy companies. Executing large projects worldwide from India, the Indian AV industry is being reshaped to compete for international projects. AV-ICN's Editorial Assistant Ritika Pandey analyses the churn impacting Indian AV industry. read more

Articles Mar-Apr 2023

State-Of-The-Art Technology Set To Be Unveiled At PALM Expo 2023 New!

From premium microphones to cutting-edge stage lighting fixtures, from superlative loudspeakers to ever-reliable cables and connectors - the trade show floor at PALM Expo 2023 promises to bring into spotlight the cream-of-the-crop products from the pro audio and lighting industry. PALM + AV-ICN offers a glimpse into what this edition of India's biggest stage sound, professional lighting, rigging, and trussing trade show has to offer to its visitors. read more


Show More

Meyer Sound Announces New Promotions


Meyer Sound has announced promotions and restructured roles for top-level marketing personnel. John McMahon has been promoted to Senior Vice President of Marketing; Steve Ellison has been named Director, Spatial Sound; Miles Rogers has been promoted to Business Development Manager, Cinema & Content Creation Markets; and Tim Boot has been tapped as Director of Digital Product Experience.

The pro audio industry is evolving rapidly in both technologies and market developments,'' says McMahon, ''and we want to make sure we are keeping ahead in terms of customer relations and marketing impact. Meyer Sound has an exceptionally strong brand image, so it’s not a matter of re-branding. We simply need to clarify and amplify who we really are, and not let others in the market define us.''


McMahon adds that the office was fortunate that the new initiatives could be launched with talent already in house. “We have all the talent and experience we need. It was simply a matter of putting these people into new roles where they could leverage their abilities to the best effect.''

In his prior position as Vice President of Solutions and Strategy, McMahon bridged the engineering and marketing sides of the company, but now his focus shifts to directing global marketing efforts. McMahon came to Meyer Sound in 2006 with the acquisition of LCS (Level Control Systems) where he had been a company principal since 1996.


As Director, Spatial Sound, Steve Ellison will help lead development of next-generation spatial sound solutions that encompass Meyer Sound core technologies, including Spacemap multi-channel panning and Constellation active acoustics. Ellison also came to Meyer Sound with the acquisition of LCS, a company he co-founded in 1992, and during his tenure at Meyer Sound has helped develop Constellation and worked with numerous design teams to integrate immersive sound systems into their facilities. He has published papers and participated in symposia around the world on topics of active acoustics and spatial sound.

Before coming to Meyer Sound in 2011, Miles Rogers worked for Avid (DigiDesign) principally in support of the video and film post-production market. As Business Development Manager, Cinema and Content Creation Markets, he will continue to further Meyer Sound’s growing global expansion into post-production studios while also extending into the burgeoning worlds of gaming, virtual reality (VR) and augmented reality (AR).


Tim Boot’s title of Director, Digital Product Experience reflects Meyer Sound’s commitment to making sure the company’s loudspeaker products work seamlessly with the companion digital hardware and software products. He will focus on all aspects of the user experience to assure consistency and smooth workflow, communicating customer feedback to R&D, software development and Meyer Sound’s own education program. With Meyer Sound for almost four years, Boot has nearly three decades of prior experience in live sound, music recording, film music mixing/editing and AV and acoustical consulting.

“With these changes we’re putting people with extraordinary skills and experience into positions where they can make our products more accessible and easier to use,'' summarizes McMahon. ''And at the same time, we are reinforcing our messaging about the core values that make Meyer Sound unique, in particular our dedication to serving customers. We are still a company that puts heart first and wallet second, which is rare these days.”

Current Issue : May - June 2023
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