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Articles May-June 2025

The Making Of A Tour: Conversation With Warren D'Souza, SOUND.COM New!

Warren D'Souza of SOUND.COM shares insights into India's evolving touring scene, highlighting logistics, teamwork, and artist-focused sound execution. read more

Genelec Defines Precision Across Mumbai's Music Production Landscape New!

Zacs and Phils transform St. Joseph Church with a modern audio system that enhances worship through clarity, precision, and reverence read more

Mega Sound Delivers Unparalleled Audio at Lollapalooza India 2025 New!

Mega Sound delivered flawless, large-format audio for Green Day and Shawn Mendes at Lollapalooza India 2025 using cutting-edge technology. read more

Inside The Coldplay Spectacle New!

BookMyShow Live's Shipra Venkatesh leads a world-class stadium production with large-scale system integration, power distribution, and advanced rigging. read more

Technical Precision: J Davis Prosound & Lighting Supports Live Acts New!

J Davis Prosound & Lighting and Graflex Inc. deliver world-class technical production for major live acts touring across India. read more


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Ableton acquires Max maker Cycling ’74

Ableton has fully acquired Cycling ’74, the California-based company known for producing Max and Max for Live. Both companies have worked together for over three decades.

Cycling ‘74 are the developers of Max – the visual programming language for music and multimedia, as well as it is the platform on which Max for Live devices and instruments are made.

The two companies have now agreed to enter into a new partnership with Cycling ‘74 remaining a separate and independently run entity, wholly owned by Ableton. Ableton’s investment in Cycling ‘74’s unique product vision will see Max’s development continue indefinitely while creating an exciting opportunity to join forces in the spirit of shared research, exploration and innovation.

For the customer, everything will remain the same: Live and Max for Live licenses will continue to be administered by Ableton. The Max owners will continue to have a licensing agreement with Cycling ’74, and it will be looked after for sales, support and everything else by the same team at Cycling ‘74.


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