Pioneer DJ and Alphatec Join Hands to Deliver Cutting-Edge AV
Solutions in India
AlphaTheta Corporation, one of the market leaders in DJ hardware and software through the
Pioneer DJ
brand announced its strategic partnership with Alphatec, one of the pioneering provider of
innovative AV technology solutions. This collaboration aims to revolutionize the audiovisual
landscape in India by delivering state-of-the-art AV solutions that cater to a wide range of
industries and events.
Founded in 1994 as a Pioneer Corporation division, AlphaTheta Corporation pioneered the DJ industry
with the world's inaugural flat-top DJ CD player. The company's first product, the world's first
flat-top DJ CD player, revolutionized the way DJs mix music. AlphaTheta has continued to innovate
over the years, releasing a wide range of groundbreaking DJ and club equipment. The company's
products are used by DJs and enthusiasts all over the world, and they have helped to shape the sound
of electronic music. AlphaTheta is committed to pushing the boundaries of DJ technology, and it
continues to be a vanguard in the music world.
AlphaTheta Corporation and Alphatec have joined forces to bring forth a new era of audio-visual
excellence in India. Alphatec's deep expertise in AV technology integration, combined with Pioneer
DJ's legacy of delivering premium sound and performance, creates a powerful synergy that promises to
redefine how sound and visuals are experienced. This partnership will cater to a diverse clientele,
including event organizers, entertainment venues, corporate clients, educational institutions, and
more. By leveraging AlphaTheta Corporation cutting-edge audio equipment and Alphatec's proficiency
in designing comprehensive AV solutions, customers can expect seamless integration, superior sound
quality, and stunning visuals that will leave a lasting impact.
Sharing the details on joining hands with Alphatec, Yoshinori Kataoka, President and CEO,
AlphaTheta
Corporation said, "At AlphaTheta Corporation, our passion for innovation and excellence drives us to
constantly seek ways to elevate the audio experience. Partnering with Alphatec is a significant step
in this journey. Together, we are not only providing AV solutions but also creating memorable
sensory experiences. Whether it's a live concert, a corporate seminar, or an educational event, our
collaboration aims to set new benchmarks for audio-visual quality and performance.
AlphaTheta/Pioneer DJ is excited to embark on this venture with Alphatec and bring the future of AV
technology to India."
Talking about the association, Devasis Barkataki, Founder and Managing Director, Alphatec,
said “Our
collaboration with AlphaTheta Corporation is a strategic alignment with our commitment to redefining
events and spaces through state-of-the-art technology. By seamlessly integrating AlphaTheta
Corporation's outstanding audio systems into our comprehensive AV solutions, we are not only
empowering the DJ industry but also empowering this exceptional talent in India. Alphatec takes
great pride in leading this AV revolution in partnership with Pioneer DJ, and we enthusiastically
anticipate the significant impact we will collectively achieve."
With a shared commitment to pushing the boundaries of technology and enhancing user experiences,
Pioneer DJ and Alphatec have joined forces to bring forth a new era of audio-visual excellence in
India. Alphatec's deep expertise in AV technology integration, combined with Pioneer DJ's legacy of
delivering premium sound and performance, creates a powerful synergy that promises to redefine how
sound and visuals are experienced.
This partnership will cater to a diverse clientele, including event organizers, entertainment
venues, corporate clients, educational institutions, and more. By leveraging Pioneer DJ's
cutting-edge audio equipment and Alphatec's proficiency in designing comprehensive AV solutions,
customers can expect seamless integration, superior sound quality, and stunning visuals that will
leave a lasting impact.
Some products that will be accessible for purchase in the Indian market:
XDJ-RR - All-in-one DJ system for rekordbox
The XDJ-RR is an all-in-one DJ system that gives the flexibility to choose how you want to perform.
You can plug in a USB drive and play tracks directly or use Link Export mode to access your entire
rekordbox library from your laptop. XDJ-RR can be connected to your PC/Mac with a single USB cable
to use Performance mode in rekordbox. The XDJ-RR features a 7-inch color screen that shows you
everything you need to know about your tracks, including playback status, BPM, waveform, and more.
You can also use dedicated buttons for performance features like Hot Cues, Beat Loop, Slip Loop, and
Beat Jump. The XDJ-RR's mixer features EQs and channel faders that are modeled after those on the
professional DJM-900NXS2 mixer. You can also use Beat FX and Sound Color FX to customize your mixes.
Overall, the XDJ-RR is a powerful and versatile all-in-one DJ system that is perfect for beginners
and experienced DJs alike.
OPUS-QUAD - Professional all-in-one DJ system
The OPUS-QUAD is a new DJ system that offers a fresh approach to design and playability. It features
standalone 4-deck playback, so you can play 4 tracks simultaneously, cue up tracks in advance, or
leave a deck free for dropping requests. The OPUS-QUAD has a user-friendly interface with an
electrostatic touch module. You can use the 10.1-inch touch screen to quickly search for songs via
the keyboard or use Playlist Bank for quick navigation between playlists. The OPUS-QUAD produces
high-quality sound that's comfortable to listen to for long periods of time. It's loaded with a
high-quality 32-bit D/A converter from ESS Technology. The evolved effects on the OPUS-QUAD make it
easy to add texture and tension to the music and compatible with rekordbox Performance mode and
Serato DJ Pro.
XDJ-RX3 - 2-channel performance all-in-one DJ system
The XDJ-RX3 features a new 10.1-inch touchscreen with a high resolution and frame rate. This makes
it easier to see everything clearly, including the smooth waveform. The fresh GUI design and a host
of new features also make it easier to navigate and mix tracks. The XDJ-RX3 also includes new
Release FX that can be used to instantly change the energy of your mix. Choose from 8 effect types,
such as Vinyl Brake, Backspin, Echo Out, Build Up, Mute, and Ducking. The LCD screen in the center
of each jog wheel indicates the playhead position and you can choose to display artwork for a quick
visual reminder of which track is loaded on the deck. The XDJ-RX3 also includes all the effects from
the XDJ-RX2, plus an extra 6 Beat FX and 2 additional Sound Color FX. This means you can play with
the full range of effects from the DJM-900NXS2. Overall, the XDJ-RX3 is a powerful and versatile
all-in-one DJ system that offers a wide range of features and functionality. It is a great choice
for DJs of all levels who are looking for a system that can grow with their skills.
CDJ3000 - Professional DJ multi player
The CDJ-3000 is a professional DJ multi player that is powered by a new MPU and packed with
specially developed high-quality components and innovative features. It offers a smoother overall DJ
experience, thanks to the MPU which drives the unit and delivers stable performance. The CDJ-3000
also supports rekordbox CloudDirectPlay, which allows you to browse and play all the tracks in your
cloud-based library. In addition to rekordbox CloudDirectPlay, the CDJ-3000 also supports Key Sync
and Key Shift. The jog wheel on the CDJ-3000 has been redesigned to feel slicker than ever, with a
reduced touch latency. The LCD screen in the center shows playhead position and artwork for a quick
visual reminder of loaded tracks. Versatile DJ multi player that offers a wide range of features and
functionality. It is a great choice for professional DJs who demand the best possible performance
and reliability.
DJM-A9- 4-channel professional DJ mixer
The DJM-A9 is a next-generation club mixer that delivers crystal-clear, high-resolution sound. It
features a number of improvements over previous models, including new ESS Technology 32-bit
high-quality A/D and D/A converters, increased spacing around the EQ knobs, and high-grade, bright
LEDs in the channel section. The frequency response of the isolators has also been optimized to make
the most of the latest music production traits. The DJM-A9 also has a number of new features,
including a new color display that helps you to quickly and accurately understand the status of the
selected effect, a horizontal X-Pad for more intuitive control, and 3 new microphone effects (Echo,
Pitch, and Megaphone). It also supports dual USB Type-B and USB Type-C ports for seamless
transitions between DJs and easy back-to-back sets. In addition, the DJM-A9 is compatible with
Stagehand, the industry-first PRO DJ LINK remote management app for front of house teams. Overall,
the DJM-A9 is a powerful and versatile mixer that is perfect for professional DJs who demand the
best sound quality and performance.