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Articles Mar-Apr 2022

PALM AV-ICN 2022 SHOW PREVIEWNew!

PALM Expo was launched in 2001, in response to the top music recording engineers in Bombay desiring a dedicated pro audio expo. Bombay was the music recording capital and Bollywood Bombay boasted of the big studios and big sound rental companies and the beginning of the big stage... read more

Articles Mar-Apr 2022

Milind Raorane Sets the Tone at ToyRoom MumbaiNew!

ToyRoom outfitted its second outpost in Mumbai with Electro-Acoustic Design Consultant Milind Raorane to deploy a comprehensive Sound and Audio design that would enhance the unapparelled ambience of the nightclub. PALM +AV-ICN Reports.
Nex Protection Technology

Located in Kalina, Mumbai, Toy-Room Mumbai is established on the premises of the vibrant and stylish Grand Hyatt, one of Mumbai's sophisticated leisure and business... read more

Articles Mar-Apr 2022

Post Pandemic Video Conferencing RiseNew!

Abdul Waheed is the Managing Director at EYTE Technologies. A CTS holder from Avixa, Member of the Certificate Committee of AVIXA, has been in the AV industry for more than two decades, delivering many successful projects across various segments. Abdul gives his overview of the video-conferencing industry and the latest market trends.

ommunication, the human connection is the key to personal and professional success. It is very important to have effective communication... read more

Articles Mar-Apr 2022

The CHORDFATHER Experience New!

Neumann's first Studio Monitor Experience Center in Mumbai
Nex Protection Technology

Recently Neumann in collaboration with well-known music composer, producer, sound engineer, and live engineer, Sunny M.R.'s Chordfather Productions announced the launch of its exclusive Studio Monitor Experience Center for audio professionals... read more

Articles Jan-Feb 2022

Understanding the Dynamic Evolution of Projection Technology with NEC New!

Humans have always wanted to bring their imagination to life. Introducing 2K / 4K projectors that deliver superior colors’ and high resolution has made that possible.
Nex Protection Technology

The high detail, true color rendition and cinema-like quality video of projectors are being leveraged by Artists, museums, schools and businesses alike to educate, attract and engage customers or to uplift and inspire people in new and innovative ways...... read more

Articles Jan-Feb 2022

Integrated System Design Crafts a Savvy Aural Experience Hot!

HARMAN Professional Solutions & ISD install a comprehensive Aural setup at Pass Code Hospitality newly opened restaurants.
Integrated System Design

When Pass Code Hospitality opened three new bustling restaurants in Lower Parel, Mumbai, they reached out to HARMAN Professional Solutions and Integrated System Design to deploy a comprehensive Aural setup that enhanced each restaurant's theme well....... read more

Articles Jan-Feb 2022

Star Dimensions India accomplishes STATE-OF-THE-ART- LIGHTING ARCHITECTURE for the "BANDRA WONDERLAND" project in Mumbai New!

Ashish Mehta & Becket Tundatil Creatively Execute Seamless Architectural Lighting Design at the Iconic Bandra-Worli Sea Link.
Bandra-Worli Sea

Between 24th December 2021 and 2nd January 2022, the project came alive as the sun set on the city - with the entire 1.5 km of the Bandra Reclamation promenade being engulfed in specially themed displays that emphasized the four different seasons of the year, boasting different eye-catching..... read more

Articles Jan-Feb 2022

Understanding the Pro-Audio Market with Sennheiser New!

Sennheiser is a leading manufacturer of headphones, loudspeakers, microphones, and wireless transmission systems and has been creating unique sound experiences for customers. PALM+ AV-ICN got in touch with Vipin Pungalia, Director, Sales - Pro Audio & Country Manager, Sennheiser - India, to learn more about the company's plans for the Indian market.
Vipin Pungalia Pro Audio Country Manager Sennheiser

The live music industry had seen a boom before the third wave of COVID stuck. What are the current industry sentiments, and do you think that the industry is poised to see a boom again? India has always been a music-loving country, for global as well as local artists..... read more


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Lighting - ‘Scratch Scratch’

Light! It’s everywhere. Sometimes it’s not. But unless you are trapped in a cave like those Thailand Kids - It somehow always creeps in. Only when the sun goes down and you switch off the electricity - do you realise just how many things emit light and how many ‘dead’ objects reflect it.

The human eye is conditioned to Bright Light. No that’s not a dig at my LED screen brothers (or is it?). I talking of the sun, and all of human kinds efforts to replicate it in populous areas when the sun disappears. Insects and animals can detect much lower intensities of light than we can. So even if we can’t see light but they can - so Light is present, even if humans can’t see it.

Got It? Now comes the tough part. Describe it. Try!

Yeah - It’s easy to describe what it does, but difficult to define what it is.

Scientists describe light as ‘electromagnetic radiation’.

Huh? There is electricity and magnets in the sun?

Too heavy for the likes of me. For me, Light is energy. Lighting is energising.

Try doing something in the dark (except dancing wildly). Then do it in the Light. isn’t it more fun?

Then take half the light away. Now the magic begins. Shadows, half light, dappled light, dim light - so many many options. The more you arrange light the more you can see. The more you can do. Again - try dancing wildly in the sun and then try again in the shade.

Where could you last longer? Self awareness begins.

Let’s go back to the concept of Light as energy. Energy could be two things. The Power to create a driving force for making things happen. Electricity, Steam and so on. I’m not talking about that here. I’m talking about the energy within you. That force within you that makes you get up and do stuff. In that context a huge part of your energy is curiosity. If it’s not - then buddy - you live a mundane boring life.

The way we are built, our curiosity is triggered by what we see. Something within us gets ignited to seek more. With affection to our brothers whose eyesight is impaired. They see through their sense of touch, sound and smell. God Bless them - they can feel the light even if they can’t see it.

So may I venture to claim that Light is energy. This is not a medical journal or a scientific to me - so forgive me if I can’t support my theory with research. This is based on trust and your willingness to journey with me. Our Stage Business is ultimately one of fakery and illusion. Unlike a crime syndicate - we entice people in making that very clear to them, charging them a (hefty?) fee and hopefully sending them home happy and fulfilled. My fond hope is that we also got them to think new ideas and seek more knowledge.

That is what I love about our business. All of us make careers out of creating something on a small stage that captures life’s most honest moments using every form of art and imagery mankind has dreamt of.

Within that crucible - Lighting plays a crucial role. Like mini Gods (with Ego’s to match) we lighting designers play with all the tools our engineering friends have created for us to tease out the maximum impact of the activity on stage. Ranging from using just one spotlight to filling a stadium with thousands of light sources. Even then if we fall short, we have another few thousand fans willing to pull out their cell phones torches and help.

That is power (pun intended) and with power comes responsibility. Both to make sure all the connectors are safe so there are no accidents, and just as importantly to power the message we share with our audiences are positive, honest and cathartic in the truest sense.

Behind that simple idea is a lot of work. On one level it is easy to replicate what you surfed on Youtube. But I urge you to look further.

Yes, there a million reasons why we may take short cuts. But here’s what I have learnt. Everybody takes short cuts, so the road gets crowded and you will get stepped on or tripped over.

Approach your work with honesty and integrity. Open your mind and let the ideas flow. It’s hard to get your way initially. But persist. Chances are people will just get fed up with you and let you do things your way in time. That’s your opportunity to step up and show off your ideas, your creativity.

If it is honest - You will find a champion. You will find someone or someplace where your ideas will resonate. There is so much knowledge out there. So many techniques to master.

Event Technology must be the best place for a technical engineer to work in. And understandably it attracts the best brains, the most fun brains. The Stage attracts the most creative people to display their skills.

Stage Lighting is one of the widest of bridges between Technology and Art. Chances are - if you reading this article - you have experienced it. I urge the timid to venture forth. Remember I said - Light was energy - you will find it.

As you labour away choosing sources, choosing textures and tints to best highlight your subjects. Fading in and dimming out set pieces as the story meanders forward. Its hard work. But our engineer brothers have done their bit to make all the tedious work as easy as possible.

Whatever your area of work. Artistic or commercial, I urge you to make it better with lighting. Dramatic when necessary. Easy on the eye, highlighting the key elements of a presentation or a play.

Somebody told me the other day. ‘Life will be no fun without shadows’. I could not agree more.

With all the trees being cut down around us - we need shade more than ever. Use it to inspire your work on stage. Tell a story from all the angles and drown your audience with aspects and highlights.

There are so many bits of equipment reviewed and advertised. I hope you will go through them carefully and seek out which ones you feel can enhance your ideas. And then get to work.

That’s the Scratch Scratch in the essay’s title. The scratch scratch on your head as you dream stuff up. And the scratch scratch on paper or keyboard as you plot, erase, and plot to share your work with your team to create great energising shows. Get out there my fellow designers......

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