Current Issue : July - August 2022
Read/Download

OR

Flipbook

OR

To The FREE Digital Magazine And Newsletters

Articles July-August 2023

The Accidental Lighting Designer New!

Lloyd Albuquerque, in a conversation with PALM Magazine, reveals his foray and plans as the go-to "light guy" in the pro lighting industry. read more

Articles July-August 2023

The Future Of AV Is Virtual New!

This year's AV-ICN Expo introduced visitors to a reality that is equally virtual and tangible through a walkthrough with VR headsets. read more

Articles July-August 2023

Epson Captures Big Screen Mapping Projector's Demand at AV-ICN Expo New!

Yoshino San shared Epson's strategy, purpose, and exhibit display theme at AV-ICN expo with Chopra San. read more

Articles July-August 2023

Post Show Review: 11th PALM Sound and Light Awards New!

PALM Sound & Light Awards honoured deserving individuals and companies from the pro sound and lighting industry in its 11th edition. read more

Articles July-August 2023

AV-ICN Expo's AV Architect of the Year New!

In a dramatic moment at the 11th PALM Sound & Light Awards, Founder Anil Chopra announced Kelvin Ashby-King the 'AV Architect of the Year' 2023. read more


Show More

Mackie Appoints Sales Director for APAC



Luis Wasserman, Sales Director, Mackie - APAC


Mackie, the pro audio and musical instrument manufacturer, has appointed Luis Wasserman as Sales Director of the APAC region. 

With an extensive sales experience as well as being a DJ on the side, Wasserman’s background consists of six years’ product management experience in Honeywell and Broan-NuTone and over 11 years of international sales leadership at Scantron Corporation and AMETEK. He has a Bachelor’s Degree in Political Science from the Universidad de Los Andes and a Master’s degree in Business Administration (MBA) from the University of Minnesota.

Wasserman worked at EMI Music, promoting music in bars and nightclubs, which led to an interest in DJing.  He began performing as a mobile DJ at weddings, corporate events, and other celebrations, alongside his sales career.

“We’re delighted to have Luis Wasserman promoting Mackie in Asia,” declared Mackie’s Vice President of Worldwide Sales, Henri Cohen. “His extensive cross-cultural sales experience and education combined with his DJ experience and personal interest in music and audio technology to make him a great fit for us. He will be an excellent asset for Mackie and for our distributors and dealers in the APAC region.”

“I’m thrilled to have this opportunity to use my DJing knowledge and my professional sales skills to help drive APAC sales for my favourite audio equipment manufacturer,” commented Wasserman. “I have reached my Ikigay—a Japanese concept that translates as ‘reason for being,’ the crossroad between doing what you love, what you are good at, what’s good for the world, and what you can get rewarded for doing.”

Wasserman will continue to be based in Minneapolis, Minnesota.

Archives

Palm Expo Magazine May June 2023 Palm Expo Magazine May June 2023
Palm Expo Magazine Mar Apr 2023 Palm Expo Magazine Mar Apr 2023
Palm Expo Magazine Jan Feb 2023 Palm Expo Magazine Jan Feb 2023
Palm Expo Magazine Nov Dec 2022 Palm Expo Magazine Nov Dec 2022
X