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Articles July-August 2023

Epson Captures Big Screen Mapping Projector's Demand at AV-ICN Expo New!

Yoshino San shared Epson's strategy, purpose, and exhibit display theme at AV-ICN expo with Chopra San. read more

Articles July-August 2023

Post Show Review: 11th PALM Sound and Light Awards New!

PALM Sound & Light Awards honoured deserving individuals and companies from the pro sound and lighting industry in its 11th edition. read more

Articles July-August 2023

AV-ICN Expo's AV Architect of the Year New!

In a dramatic moment at the 11th PALM Sound & Light Awards, Founder Anil Chopra announced Kelvin Ashby-King the 'AV Architect of the Year' 2023. read more

Articles July-August 2023

PALM Expo 2023 Achieves Recognition from Global Brands New!

PALM Expo 2023 returned with its 21st edition, drawing exhibitors and at¬tendees from around the globe, simultaneously placing the Indian pro audio and lighting indus¬try on the map. read more

Articles July-August 2023

Pro AV Mass Market Momentum Emphasizes AV-ICN Expo Success New!

AV-ICN Expo 2023 took place at the BEC, Mumbai, once again marking its presence as the torchbearer for the AV industry in India. read more

Articles May-June 2023

BenQ LH730 - The Next Revolution in High Brightness LED Projection New!

BenQ's 4LED High Brightness Projector is a game changer in education and the corporate customer segments that ensures a never-seen-before image clarity and increased lifespan. read more

Articles May-June 2023

Christie Griffyn Series Delivers Game-Changing Solution for Large-Venue Projections New!

A Christie representative explains why the Christie Griffyn Series is an all-in-one solution for large venue projections as one of the smallest, lightest, and brightest RGB series available. read more

Articles May-June 2023

EYTE Technologies Pvt Ltd Brings AV Hybrid Classroom for Indira Group, Pune New!

EYTE Technologies Pvt Ltd transforms the learning ways with the installation of cutting-edge AV systems at Indira Group of Institutes Management College. read more


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Audio-Technica Introduces The AT2040 - A Microphone For The Podcasters



Audio-Technica Unveils The AT2040 - A Microphone For The Podcasters


Podcasting is the new media on the block, taking over the industry. The podcast has become a choice of media for entertainment, news, education and more. Podcast audiences have increased exponentially in the last two years and continue to rise - reason enough to celebrate International Podcast Day on September 30th.

Other than the talent & content of the podcaster, one element that determines the quality of a podcast is the microphone - it can be the decider - of a clear and enjoyable podcast or one that is tuned off after listening to for 2 seconds.

Finding the microphone that adapts to the podcaster's style and delivers faithfully is a challenge, more so as the market has suddenly flooded with options.

Audio-Technica, understanding the challenge and the market need, came up with the perfect answer. Adapting its tried and tested and hugely popular broadcast microphone BP40 to a podcast microphone, Audio-Technica introduced the AT2040 for podcasters.

The AT2040 hyper-cardioid dynamic podcast microphone delivers on its promise of elevating the listener's experience.

AT2040 brings professional broadcast-quality sound with exceptional vocal reproduction to podcasters and other content creators at an affordable price.

Featuring a stylish yet rugged all-metal construction, the AT2040 excels at isolated/up-close vocal reproduction and rejection of unwanted room noise due to its tight hyper-cardioid polar pattern, ensuring professional-quality podcasts.

The AT2040 provides a smooth, warm, natural sound. The specially designed integrated shock mount prevents unwanted noise by attenuating vibration from a boom arm or mic stand. At the same time, the mic's multistage windscreen combined with a non-woven filter with foam mesh provides superior internal pop filtering.

AT2040 uses a professional-grade XLR output for versatility. Available on Amazon at Rs. 8,999.

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