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Articles July-August 2023

Epson Captures Big Screen Mapping Projector's Demand at AV-ICN Expo New!

Yoshino San shared Epson's strategy, purpose, and exhibit display theme at AV-ICN expo with Chopra San. read more

Articles July-August 2023

Post Show Review: 11th PALM Sound and Light Awards New!

PALM Sound & Light Awards honoured deserving individuals and companies from the pro sound and lighting industry in its 11th edition. read more

Articles July-August 2023

AV-ICN Expo's AV Architect of the Year New!

In a dramatic moment at the 11th PALM Sound & Light Awards, Founder Anil Chopra announced Kelvin Ashby-King the 'AV Architect of the Year' 2023. read more

Articles July-August 2023

PALM Expo 2023 Achieves Recognition from Global Brands New!

PALM Expo 2023 returned with its 21st edition, drawing exhibitors and at¬tendees from around the globe, simultaneously placing the Indian pro audio and lighting indus¬try on the map. read more

Articles July-August 2023

Pro AV Mass Market Momentum Emphasizes AV-ICN Expo Success New!

AV-ICN Expo 2023 took place at the BEC, Mumbai, once again marking its presence as the torchbearer for the AV industry in India. read more

Articles May-June 2023

BenQ LH730 - The Next Revolution in High Brightness LED Projection New!

BenQ's 4LED High Brightness Projector is a game changer in education and the corporate customer segments that ensures a never-seen-before image clarity and increased lifespan. read more

Articles May-June 2023

Christie Griffyn Series Delivers Game-Changing Solution for Large-Venue Projections New!

A Christie representative explains why the Christie Griffyn Series is an all-in-one solution for large venue projections as one of the smallest, lightest, and brightest RGB series available. read more

Articles May-June 2023

EYTE Technologies Pvt Ltd Brings AV Hybrid Classroom for Indira Group, Pune New!

EYTE Technologies Pvt Ltd transforms the learning ways with the installation of cutting-edge AV systems at Indira Group of Institutes Management College. read more


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Shure MV7 Podcast Microphone Takes Recording and Streaming to Next Level




For podcasters, gamers, and vocalists, professional-level audio production is paramount. To answer the increasing demand for audio streaming and recording solutions at home, in the studio, or anywhere, Shure has unveiled the MV7 Podcast Microphone – the Company’s first hybrid XLR/USB microphone. Ideal for both entry level and experienced creators, the MV7’s intuitive design makes it incredibly user friendly and simple to set up and control.

Harnessing the Company’s engineering prowess that developed its iconic SM7B Vocal Microphone—the MV7 dynamic microphone delivers versatility and control, flexible connectivity options, and high-quality audio in a sleek, compact design.

“This year, we’ve witnessed a significant uptick in the demand for tools and accessories that support live streaming and podcasting – especially as many continue to broadcast their talents from home,” said Soren Pedersen, Associate Manager, Global Product Management, at Shure. “Regardless of the application, creators understand the importance of clear and intelligible audio. We’ve designed the MV7 to be laser focused on the user’s voice, so the audience always gets a clear and rich reproduction no matter the type of room they record in, so their audiences can focus on the content.”

A Virtual Audio Engineer in Every Box

Shure’s Voice Isolation Technology elevates the user’s voice to help take podcasts or live streams to the next level. No matter the environment, the microphone’s pick-up pattern focuses solely on the vocals by bringing it to the forefront of the recording, for uninterrupted audio every time.

A user’s vocal level and mic position are always fluctuating. Auto Level Mode sets gains perfectly in real time, so the output levels stay consistent. This enables creators to focus on the content, and not on their mic technique, resulting in less time editing post-recording, and more time creating. Auto Level Mode also acts as a virtual audio engineer and adjusts audio levels on the fly, giving audiences a more consistent listening experience.

User-Friendly Customization Shortens Set-Up Time

An integrated touch panel optimizes control for quick, convenient adjustments. With just a few taps, the touch panel control lets the user adjust the gain, headphone volume, monitor mix, and mute/unmute, with an option to lock customized settings.

Complemented by the new, free Shure MOTIV App for desktop, the MV7 offers the flexibility to control audio functions with the convenience of various preset modes. Users can select their tone (Dark, Natural, or Bright), depending on if they want a deep “radio” voice, or a crisp and clean sound. These settings are available in Auto Level Mode and can be selected with one click in the MOTIV app. Similarly, users may select their mic distance from the MV7 (Near or Far), depending on how they are positioned. For podcasters and streamers who like to be up close and personal with the mic, near mode is ideal. For those who need a little more breathing room, far mode offers a consistent level up to 18 inches. The MV7 is also certified by popular VoIP solution, TeamSpeak.

Elevated Compatibility

Compatible with virtually any device or hardware, the MV7 is easy to integrate into an existing technology setup, whether creating content in a home studio or recording on-the-go. The mic offers a professional XLR output for use with interfaces, mixers, and professional audio equipment—making it an ideal multi-purpose solution for podcasting, radio, gaming, voiceovers, and recording studios. It also supports a USB-A and USB-C output for Mac and PC. When mobility and on-the-go recordings are needed, the MV7 works with select Android devices. A Lightning cable is available separately for use with iPhones and iPads.

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