Current Issue : July - August 2022
Read/Download

OR

Flipbook

OR

To The FREE Digital Magazine And Newsletters

Articles May-June 2023

Lolllapalooza India: Time To Be Great New!

Viraf Pocha, Director, Landmark Productions, breaks down the intricate audio, video, and lighting deployment by several big names in the pro sound, audiovisual, and lighting industry that made Lollapalooza a massive hit with the visitors. read more

Articles May-June 2023

Cover Story: Inside Nita Mukesh Ambani Cultural Centre New!

PALM Technology sheds more 'light' on the pro lighting technology that adds an exceptional luminance to every inch of The Grand Theatre. IES, spearheaded by Rasesh Parekh, illuminates the venue with lights that spell resplendence. read more

Articles Mar-Apr 2023

Martin's New RGBW Light Engine Propults Compact, Brighter Wash Light Series New!

Mark Mercer-Buss, Martin Global Product Line Manager of Entertainment Lighting, delves deep into how the Martin ELP PAR/ELP PAR IP and Martin ERA 150 Wash Lights elevate the Martin Lighting portfolio. read more

Articles Mar-Apr 2023

Patna's Auditorium Gets New Audio System From SOUNDXPERTS New!

Punjab-based SOUNDXPERTS delivered a complete turnkey solution for Patna Women's College auditorium, including pro audio, video, lighting, control, acoustics, seating, and flooring. Sun Infonet supplied leading brands for prestigious project execution. read more

Articles Mar-Apr 2023

AV-ICN 2023 Show Preview: Strong Sentiment for AV-ICN to Establish New!

The AV-ICN Expo 2023 is a stand-alone Expo in Hall 2 at Bombay Exhibition Centre, Nesco, Mumbai. The AV-ICN Show Preview offers a sneak peek at audiovisual products, technologies, and innovations on display at the show floor this year. read more

Articles Mar-Apr 2023

CAVS, Ahmedabad Elevates INDIAN AV EDUCATION Landscape To New Heights New!

The third edition of CAVS proved once again that when it comes to carving a niche in fields such as audiovisual and integration networking, the sky is the limit. read more

Articles Mar-Apr 2023

Are Global Integrators Reshaping the INDIAN AV INDUSTRY? New!

Global integrators establishing in India are sourcing highly experienced AV professionals from Indian system integrators and AV consultancy companies. Executing large projects worldwide from India, the Indian AV industry is being reshaped to compete for international projects. AV-ICN's Editorial Assistant Ritika Pandey analyses the churn impacting Indian AV industry. read more

Articles Mar-Apr 2023

State-Of-The-Art Technology Set To Be Unveiled At PALM Expo 2023 New!

From premium microphones to cutting-edge stage lighting fixtures, from superlative loudspeakers to ever-reliable cables and connectors - the trade show floor at PALM Expo 2023 promises to bring into spotlight the cream-of-the-crop products from the pro audio and lighting industry. PALM + AV-ICN offers a glimpse into what this edition of India's biggest stage sound, professional lighting, rigging, and trussing trade show has to offer to its visitors. read more


Show More

INSTALL STORY: GUEST COLUMN



Post Pandemic Video Conferencing Rise

Abdul Waheed is the Managing Director at EYTE Technologies. A CTS holder from Avixa, Member of the Certificate Committee of AVIXA, has been in the AV industry for more than two decades, delivering many successful projects across various segments. Abdul gives his overview of the video-conferencing industry and the latest market trends.


Abdul Waheed, Managing Director, EYTE Technologies

Abdul Waheed, Managing Director, EYTE Technologies


Communication, the human connection is the key to personal and professional success. It is very important to have effective communication. John Powell says, "Communication works for those who work at it."

During Pandemic, when the entire world went under lockdown, businesses were kept alive using the communication tools only. Since then, the usage graph of VC usage is increasing every day. Video conferencing statistics reveal that video call is becoming an essential business tool rather than an optional innovation.

Astonishing, Video conferencing stats shows that the Video Conferencing market is increasing with an annual growth rate of 11.4%. VC calls have seen a 535% rise in daily traffic in 2020. Earlier days only hardware-based solutions working on SIP protocols were available ruling the VC world with their strict protocols and proprietary systems leveraging the monopoly in the business.

Every school is now talking about Hybrid solutions which enables them to take physical as well as virtual classes. The extensive usage by common people has now given importance to the user experience. The concept of eye-to-eye contact, echo cancellations, and better acoustics considerations are getting more important than ever.

Manufacturers are bringing forward the latest upgrades and features in video conferencing cameras. Even small cameras can cover the wider angle, and many automatically frame the participants during video conferencing. Cameras also have the speaker tracking feature, which means the camera lens will focus on the presenter who is speaking, AI technologies are enhancing day by day.

Microphone audio reinforcement will be at the far end, and currently, microphones are also available with Acoustic Eco Cancellation (AEC).

Video Conferencing Monopoly

Lately, when the world started moving towards 5G the software solutions started becoming more popular so much so that they made Video calls easy and cheap and people started using them for personal usage via WhatsApp, google meet and free zoom calls etc. It's now part of everyone's daily routine be it in a personal Video call or professional VC meetings.

During the pandemic, the businesses started opting for software options that only demands a good, third party camera or headphone cost, skipping the expensive Codec, cameras, accessories etc against a hardware unit. The software-based VC works on simple Wi-Fi data available as little as 1-2Mb for a good call.

The strict encryptions and security measures made it more secure communication and have made this popular for business usage. This became so common and effective that many banking sector organisation changed their security policies adapting software-based solutions.

WFH became effective and so is the overhead expenditure savings by the business segments. Now months after the third wave the WFH has become a part of the working style for many organisations. So much so that the new office designs are reducing the number of dedicated employee seats converting them to hot-desking and there is an increase in the number of meeting rooms calling for cloud-based VC solutions in every room even if it is a 3 or 4 seater room.

And that is not a burden on budget as it just calls for a simple camera with a built-in microphone and speaker, supported by VC software such as MS teams, Cisco Webex, Zoom or Google meet.

The education segment was the worst hit during the last two years. Education institutes were last to resume back to normal. How did they survive? VC was the only tool the teachers had to be in touch with the students for their educational needs.

Today the market dynamics have changed. It's the reverse now. Today the clients are upfront asking for technology advancement, and they are educated for their needs.

Analysis of the Video-conferencing market

Analysis of the Video-conferencing market


There is an increase in the number of meeting rooms calling for cloud-based VC solutions in every room. Pie chart shows dominance of Zoom in this segment.

There is an increase in the number of meeting rooms calling for cloud-based VC solutions in every room. Pie chart shows dominance of Zoom in this segment.


The common resistance to technological solutions by the teaching staff has been converted to the institute's demands.

According to the statistics, 79% of workers think video conferencing is at the same level or more productive than in-person meetings. (Owl Labs 2020). 97% of remote workers would like to work remotely at least some of the time for the rest of their careers (Buffer 2021). The web and video conferencing market increased 500% in the first two months of the COVID-19 pandemic. (TrustRadius 2021).

The manufacturers are working on VC to upgrade the features, inclusion of AR, VR and AI becoming common to make it an immersive experience to take it to the next level.

Download Article in PDF


Contact tamshil.chaudhary@hyve.group to place your product advertorial in PALM AV-ICN Magazine

Current Issue : May - June 2023
Read/Download

OR

Flipbook

OR

To The FREE Digital Magazine And Newsletters

Archives

Palm Expo Magazine Mar Apr 2023 Palm Expo Magazine Mar Apr 2023
Palm Expo Magazine Jan Feb 2023 Palm Expo Magazine Jan Feb 2023
Palm Expo Magazine Nov Dec 2022 Palm Expo Magazine Nov Dec 2022
Palm Expo Magazine Sep Oct 2022 Palm Expo Magazine Sep Oct 2022
X