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Articles May-June 2025

The Making Of A Tour: Conversation With Warren D'Souza, SOUND.COM New!

Warren D'Souza of SOUND.COM shares insights into India's evolving touring scene, highlighting logistics, teamwork, and artist-focused sound execution. read more

Genelec Defines Precision Across Mumbai's Music Production Landscape New!

Zacs and Phils transform St. Joseph Church with a modern audio system that enhances worship through clarity, precision, and reverence read more

Mega Sound Delivers Unparalleled Audio at Lollapalooza India 2025 New!

Mega Sound delivered flawless, large-format audio for Green Day and Shawn Mendes at Lollapalooza India 2025 using cutting-edge technology. read more

Inside The Coldplay Spectacle New!

BookMyShow Live's Shipra Venkatesh leads a world-class stadium production with large-scale system integration, power distribution, and advanced rigging. read more

Technical Precision: J Davis Prosound & Lighting Supports Live Acts New!

J Davis Prosound & Lighting and Graflex Inc. deliver world-class technical production for major live acts touring across India. read more


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Adamson Systems Engineering Appoints Lee Stevens as APAC Sales Director



Lee Stevens, Sales Director, Adamson System Engineering, APAC


Adamson Systems Engineering has appointed Lee Stevens as the new Sales Director for the Asia-Pacific (APAC) region. Stevens' appointment comes during a period of significant global growth for the company. In this role, he will focus on expanding the APAC market, further building on the foundations laid by his predecessors.

With over 20 years of experience as a touring sound engineer, Stevens brings a wealth of industry knowledge from his work in live, corporate, and theatre sound. Previously, Stevens worked at CMI Music and Audio, where he developed a strong association with the Adamson brand. He later held the position of head of production at Encore Event Technologies before rejoining CMI last year.

Stevens' new role will emphasize education and support. He will work closely with Carlos Sallaberry, Adamson's Head Of Education and Applications Engineer for APAC, to enhance the company's training schedule. Stevens will also aim to grow the company's partner network in response to increasing demand in the region, particularly for the VG and CS product lines.

Commenting on his new role, Stevens said, "With the brand in such a strong position globally and being recognized as one of the leading touring systems in the world, it's a real honour and pleasure to have this opportunity to work with Adamson." He expressed excitement about joining a team driven by "passion, technology, and people."

Pieter van Hoogdalem, Business Development Strategist for Adamson Systems Engineering, also shared his enthusiasm: "We are thrilled to have Lee joining our team. His combined experience in sound engineering and business development will help our partners continue to grow their markets."

Stevens' extensive background and passion for sound engineering are expected to significantly impact Adamson's growth in the APAC region.

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