d&b group Appoints Melanie Stegemann As VP of Brand and
Corporate Communications
Melanie Stegemann, Vice President of Brand and Corporate Communications, d&b group
d&b group, one of the global event technology specialists and providers of professional AVLM
solutions, announced the appointment of Melanie Stegemann as its new Vice President of Brand
and
Corporate Communications. With more than 15 years of experience in brand, public relations and
marketing roles, she will play a key role in d&b's management team, ensuring the group's brand
vision comes to life through engaging messaging and creative content across all channels, both
internally and externally.
At d&b group, Stegemann will head up a diverse team of brand and communications experts and will
focus on building a collaborative environment that drives company success. Her role will include a
broad range of responsibilities, from brand positioning and communication leadership to content
production, thought leadership activities and supporting the strategic decision-making process.
Before joining d&b, Stegemann spent nine years in various senior brand roles at Zumtobel Group, a
leading international lighting business, including her most recent position as Head of Brand
Marketing Zumtobel. She has also served as Head of PR for Zumtobel Group's technology brand Tridonic
and as PR & Marketing Manager for Metro AG. She holds an MA in American Studies, Computer
Linguistics and Business Informatics from the University of Duisburg-Essen.
Melanie Stegemann, Vice President Brand and Corporate Communications, d&b group, shares,
"Joining
the vibrant pulse of d&b, a beacon of global innovation and leadership, fills me with an
electrifying sense of purpose. Guiding our brand and communication strategy isn't just about
business — it's about igniting the sparks of possibility and connection within every individual and
organization we touch. Our vision is to transform life experiences and we want to unlock creative
brilliance in our partners, customers and employees."
"I am delighted to welcome Melanie to our senior team. She will play a key role in all brand-related
and communications efforts across the d&b group. Her international experience, exceptional career
track record and passion for communication and marketing make her an ideal fit as we further develop
and strengthen our brand in the years ahead," comments Amnon Harman, CEO, d&b group.