PP Sound Lights Prepares for Return to Live Events with Shure Axient Digital Wireless System

Published 15th March, 2021

Despite the COVID-19 pandemic that shut down the live events industry across the globe, one company in India is preparing for a return to live events.

PP Sound Lights Productions recently invested in Shure’s Axient Digital wireless system. Complex setups, high channel counts, and constrained spectrum are everyday hurdles for today’s major events and tours. To make sure Shure could meet the most demanding wireless needs, Axient Digital was developed with input from top audio professionals. Axient Digital is engineered for the moments that command the highest degree of attention and designed to maximize stability, quality, control, and scalability.

PP Sound Lights Productions decided to make the decision to prepare now for the anticipated growth in live events once officials deem it safe to return to this type of entertainment, paving their way toward success when the market is ready. Among the attributes they cited as reasons for choosing Axient Digital include:

• Safeguarded Signal -- No matter how tough the spectrum environment, Axient Digital is tougher. It includes next gen digital radio with encryption, true digital diversity, Quadversity and High Density modes.
• True Sound -- Transparent audio comes through—artifacts and color don’t. With impressively low latency, flat frequency response, and multiple digital audio output options, sound fills every corner of the space—clean and clear. It’s integrity you can hear.
• Streamlined Management -- Because efficiency is the bedrock of reliability; Axient Digital gives you more command & control. From wide tuning receivers and transmitters, to Wireless Workbench and ShowLink control, to networked charging and more, it improves every part of a live event workflow.
• Made for the Main Stage -- Axient Digital has been the wireless solution for some of the biggest spotlights including major award shows, sporting events, music festivals, broadcast, and theater. It’s the system audio professionals count on when sound is critical.

“We want to be ready for our client’s when live events return and we feel confident knowing that we have Shure equipment ready to go,” said Prasad Parkar at PP Sound Lights Productions.